Working on a product people need to figure out?
I help founders and teams turn complex requirements into products people can use. From early ideas to live SaaS platforms, I work on the flows, interfaces and systems behind them.
WHAT I CAN HELP WITH
Where do you need help?
Turning an idea into a first product
You know what you want to build, but the product still needs a clear shape. I help define the core journeys, decide what belongs in the first version, and design the experience around it.
Typical work: Product flows, information architecture, wireframes, interface design and prototypes.
Making an existing product easier to use
Maybe onboarding takes too long. A dashboard has grown complicated. Or users need help completing something that should be straightforward. I work through the problem and redesign the parts getting in their way.
Typical work: UX reviews, onboarding, dashboards, multi-role workflows and interface improvements.
Designing AI features people can work with
The generated answer is only part of the experience. I design how people give instructions, review results, make corrections and stay in control when the output isn’t quite right.
Typical work: AI assistants, generation flows, review and approval steps, loading states and error recovery.
Giving a growing product a consistent system
As features and teams grow, small inconsistencies become harder to manage. I help bring the interface together with reusable components and patterns that support the next round of work.
Typical work: Design systems, component libraries, interaction patterns and developer documentation.
Building a working prototype
Some ideas need to be used before they can be properly evaluated. I use code and AI tools to build working prototypes so teams can test the flow and discuss what it would take to ship.
Typical work: Interactive prototypes, React interfaces and early product experiments.
Brands & websites
Websites and brand identities for small and mid-size businesses. Case studies are password protected. Ask me for access.
Book a call
Selected Work
Different products. Different problems. A few interesting challenges along the way. Here's some of the work I've been part of, the decisions I made, and what came out of it.
Press Esc to close
PRODUCTS I DESIGN, BUILD AND SHIP
The ones I made for myself.
Problems I wanted solved, so I designed, built and shipped the solutions myself, from the first sketch to working code.
- Built by me
Overwatch
AI Action Control Plane
Keeps a human in control when AI agents act on their own.
- Built by me
Enquli
Dashboard for business owners
Built from 25 to 30 conversations with small-business owners.
- Built by me
Lightfold
PDF compressor
A free, privacy-first PDF compressor in the browser.
- Built by me
LeadScope
Lead finder
An n8n workflow that finds and organises leads.
WAYS TO WORK TOGETHER
A defined project,
or someone who stays involved.
- 01
Project-based
For a specific product, feature or redesign.
We agree on the scope, deliverables and milestones before starting. A good fit when you have a clear problem to solve or a release to work towards.
↳ Discuss a project - 02
Ongoing design support
For teams with a product that keeps moving.
I stay involved across priorities, from new features to improvements in the live experience. We agree on a monthly commitment and how work gets planned and reviewed.
↳ Discuss a retainer - 03
A focused review
For when something feels difficult, but you’re not yet sure what needs changing.
I review an agreed flow or area of the product and identify the friction, the gaps and what to address first.
↳ Discuss a review
HOW WE’LL WORK
You’ll know what we’re
solving and what comes next.
- STEP 01 · UNDERSTAND
Understand the problem
We look at the product, the people using it, your constraints and what you need the work to achieve.
- STEP 02 · SCOPE
Agree on the scope
We define the priorities, deliverables and review points. If something needs exploring first, we make room for that.
- STEP 03 · DESIGN
Design and test
I work through flows and interfaces with your team. Where useful, we test a prototype before committing to development.
- STEP 04 · DELIVER
Build, review and refine
I work with your developers through implementation, review the details and help resolve the states that only become obvious once the product is working.
WEBSITES AND BRANDING
Need a website rather than a product?
I also work on business websites and brand identities. If you need a new site, a clearer way to present your services, or a visual identity to build around, we can scope that as a separate project.
Book Your Strategy CallQUESTIONS BEFORE WE START
Good questions to ask first.
Can you work with our existing team?
Yes. I can work alongside founders, product managers and developers, whether you already have a design team or need someone to own the design work.
Can you help before we have clear requirements?
Yes. We can begin by defining the problem, mapping the main flows and deciding what needs to be designed first.
Do you also handle development?
I build working prototypes and use AI-assisted development where it helps test an idea. For production work, we’ll agree on the engineering scope and responsibilities before starting.
How do you price the work?
Once I understand the scope, I’ll propose a project fee or an ongoing arrangement. If the scope is still unclear, we can start with a smaller piece of work.
What should I bring to the first call?
Whatever you already have: an idea, a live product, a brief or a flow that isn’t working. You don’t need a finished requirements document.
CONTACT
Tell me what
you’re working on.
What are you building, where are you stuck, and what kind of help do you need?
hello@rameenajaleel.comA link to the product, a short description of the work and your timeline are enough to start.